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Problemas de Marketing Estratégico: Comentários e Casos Selecionados (Portuguese Edition)

Roger A. Kerin, Robert A. Peterson




[PDF.ud20] Problemas de Marketing Estratégico: Comentários e Casos Selecionados (Portuguese Edition)

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 |  2009-01-01 |  2015-11-25 | File type: PDF

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Amplamente conhecido e adotado nos cursos de marketing nos EUA, esta obra é pela primeira vez publicada no Brasil. Trata de conceitos e habilidades necessários à tomada de decisão em marketing. Inclui estudos de casos reais de empresas mundialmente conhecidas.



You easily download any file type for your gadget.Problemas de Marketing Estratégico: Comentários e Casos Selecionados (Portuguese Edition)   |  Roger A. Kerin, Robert A. Peterson. I was recommended this book by a dear friend of mine.

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